Immutable and Altura Join Forces to Revolutionize Web3 Game Development and Player Engagement
Staff Writer • 2024-11-21
The blockchain gaming world is poised for a seismic shift as Immutable, a global leader in Web3 gaming, partners with Altura, a premier infrastructure platform for blockchain-powered games. This groundbreaking collaboration aims to redefine game development and elevate player experiences through innovative tools, expanded rewards, and cutting-edge technology. A Game-Changing Partnership Announced on November 21, 2024, the partnership integrates Altura’s advanced marketplace solutions with Immutable’s zkEVM scaling technology. Developers building on Altura can now access Immutable Passport and Immutable Checkout, enhancing the ecosystem with seamless asset management, bulk minting capabilities, and powerful monetization tools. Robbie Ferguson, Co-Founder and President of Immutable, expressed his enthusiasm: “By partnering with Altura, we stand to onboard the next generation of games currently in development, while also giving studios access to our Main Quest Rewards program. This partnership will bring a host of new titles to the largest Web3 gaming ecosystem in the world.” Boosting Rewards with Main Quest Expansion Altura’s $5 million contribution to Immutable’s zkEVM Main Quest Program is set to amplify engagement opportunities for players and developers alike. This program incentivizes player activity and rewards studios for building games that drive meaningful interaction. With this expanded rewards pool, both companies aim to accelerate the adoption of blockchain-based gaming, creating a more immersive and rewarding ecosystem. The Main Quest will include daily activities and quests for players, bolstering engagement across multiple titles built on Altura. Empowering Developers with Cutting-Edge Tools Altura’s custom marketplace and developer tools are designed to simplify Web3 game development while enhancing player-driven economies. Developers gain access to features like: • Immutable Passport Integration: Secure, frictionless user onboarding. • Minting Dashboards: Seamless bulk minting and asset management. • Advanced Custom Marketplaces: Stackable purchasing, listings, and credit card checkout capabilities. Altura also brings its robust suite of tools, including Unity and Unreal SDKs, REST APIs, and Smart NFT functionality, enabling real-time asset updates without gas fees. Majd Hailat, CEO and Co-Founder of Altura, emphasized the transformative potential of the collaboration: “This partnership combines Immutable’s zkEVM blockchain and Passport technology with Altura’s marketplace solutions, empowering studios to seamlessly build and scale innovative Web3 games. Together, we’re redefining the future of gaming.” Driving Web3 Adoption with Proven Expertise Immutable and Altura are no strangers to innovation. Immutable’s zkEVM infrastructure has already onboarded over 3 million users, offering unparalleled scalability and security. Meanwhile, Altura has supported notable Web3 projects like Qubit, Champz, Emberlore, Rebel Bots, and Oxya Origins, making it a trusted partner for developers navigating blockchain integration. This partnership solidifies their shared mission to create a seamless and secure environment for developers while empowering players with true digital ownership. Revolutionizing the Future of Gaming As blockchain continues to disrupt the gaming industry, Immutable and Altura are setting new standards for collaboration, technology, and player engagement. By merging Immutable’s trusted infrastructure with Altura’s developer-centric tools, the partnership promises to unlock unparalleled opportunities for both game studios and players. For Developers: The collaboration reduces technical complexity, enhances monetization, and enables scalable game development across PC, mobile, and console platforms. For Players: Enhanced gameplay mechanics, dynamic digital assets, and robust reward systems redefine what it means to participate in a player-driven economy. About Immutable Immutable is on a mission to bring true digital ownership to players through secure and scalable blockchain gaming solutions. Its innovative platform empowers developers to build, launch, and grow successful Web3 games with pre-built solutions optimized for usability and security. About Altura Altura is revolutionizing the gaming industry with its all-in-one platform, enabling developers to build, scale, and manage blockchain-powered games effortlessly. With Smart NFTs, seamless wallet integration, and robust SDKs, Altura is paving the way for the next generation of gaming innovation.
See More Posts
A look at how NFTS, Web 3, Gaming, Cryptocurrencies and Blockchain are reshaping businesses across the globe.
@NFT Today Magazine
